000			00404nam a2200133Ia 4500
005			20260316113918.0
008			260316s9999||||xx |||||||||||||| ||und||
100			_aRoberto Verganti
245		0	_aDesign-Driven Innovation - changing the rules of competition by radically innovating what things mean
650			_aDesign Thinking
650			_aProduct Design
650			_aProduct Development
942			_cBK
999			_c1238 _d1238